Jeremy Johnson – Medium

Jeremy Johnson

Failure is likely to happen in product development, so why not push back with customer insights?

Not to be a downer, but unfortunately, the numbers for successful experiences aren’t in our favor.

5 min readDec 9, 2021

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Frustrated designer

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Jeremy Johnson

Inclusive Design is Good Design (and Good Business)

To this day, many people don’t know that an iPhone with no physical buttons is a great device for people who are blind…

5 min readOct 29, 2020

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Different people wearing shoes

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Jeremy Johnson
in
UX Collective

Usability does not automatically increase adoption

Time and time again, I’ve heard the same story… Teams get together, decide what will be best for their customers, run it through usability…

4 min readAug 20, 2020

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Looking forward with a compass

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Jeremy Johnson
in
UX Collective

How Tesla became the most valuable car company in the world

Hint: it’s the experience.

7 min readJun 17, 2020

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Red Tesla Model 3

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Jeremy Johnson
in
UX Collective

Tools to gain customer insights in the age of social distancing

How do you gain customer insights when you need to stay six feet away? How do you get the context of employees, customers, or buyers when…

4 min readApr 29, 2020

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Tools to gain customer insights in the age of social distancing

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Jeremy Johnson
in
UX Collective

How much should you invest in “Customer understanding” for new products and services?

With any new product or service, one of the most important things is to make sure you have a customer base that sees value in what you’re…

6 min readApr 23, 2020

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Person with balloon over their face.

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Jeremy Johnson
in
UX Collective

How the crisis is changing the experience of retail, and what you should do next

Arguably nothing since the rise of social and mobile has changed shopping like our current challenges around COVID-19. I recently wrote…

4 min readApr 10, 2020

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Window Shopping at a retail store

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Jeremy Johnson
in
UX Collective

Are you thinking about how your Customer Experience could go wrong?

No one can predict when things go wrong, really wrong. You can plan for error states, empty data sets and poor connectivity — but large…

3 min readMar 19, 2020

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Wrong Way Sign

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Jeremy Johnson

It’s time to get a real watch, and an Apple Watch doesn’t count

First off, I’m a bit of a watch nerd. That phrase “you can tell a man by his shoes”, I’m like that but with watches. I’m also passionate…

6 min readApr 5, 2017

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It’s time to get a real watch, and an Apple Watch doesn’t count

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Jeremy Johnson

The many ways Design adds business value

I know Design adds value. As a process, as a method, as a practice — design can add value across organizations in a number of different…

3 min readMar 9, 2017

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The many ways Design adds business value

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Jeremy Johnson

Jeremy Johnson

VP of CX for @projekt202 // former @travelocity @gamestop @sabretn // Passionate about product design, technology, gaming, photography & travel

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