To this day, many people don’t know that an iPhone with no physical buttons is a great device for people who are blind. “Using a touch screen by someone who is blind was a concept never even dreamed of in 2007. Technology is constantly evolving, and I am sure it…

Time and time again, I’ve heard the same story… Teams get together, decide what will be best for their customers, run it through usability tests, build it, launch, and then… Nothing. No one uses it. I’ve been in these meetings. “We worked with the UX team, and ran it through usability, customers loved it!”. Then why aren’t they adopting it? — Here’s the secret to why product development is difficult.

Hint: it’s the experience. — It’s hard to think of another company that took most every convention in their industry and said “no thank you”. It’s no wonder I’m fascinated with Tesla — they align well with my “car buying” persona: early adopter, environmentally friendly — and amazing technology, which is my #1 driver for…

How do you gain customer insights when you need to stay six feet away? How do you get the context of employees, customers, or buyers when you can’t meet them in-person for a contextual inquiry, follow-me-home, interview, or other means of user research? While “getting out of the office” is…

With any new product or service, one of the most important things is to make sure you have a customer base that sees value in what you’re offering and will change their behavior to start using and adopting your product or service over what they’re doing today. And what they’re…

Arguably nothing since the rise of social and mobile has changed shopping like our current challenges around COVID-19. …

No one can predict when things go wrong, really wrong. You can plan for error states, empty data sets and poor connectivity — but large scale culture changing events are hard to predict, and even harder to design for. …

First off, I’m a bit of a watch nerd. That phrase “you can tell a man by his shoes”, I’m like that but with watches. I’m also passionate about technology… See the dilemma? I was excited to see TechCrunch run an article last week featuring actual, real, mechanical watches! Nomos…

I know Design adds value. As a process, as a method, as a practice — design can add value across organizations in a number of different ways. I was recently digging into a great research paper on Design ROI and some lightbulbs went off on how we should be talking…